Focus Area

Food

You’ll find SHS on the farm, at the grocery store, in the drive-thru lane, around the family dinner table and everywhere in between. From inputs and animal health to distribution and consumer packaged goods to food trends and the politics of food, SHS devours challenges from food brands. Creating food brands that stand out is absolutely, positively what we do best.

New Whitepaper

HOW WE THINK ABOUT WHAT WE EAT

How consumers think about what they eat has marketing impact all along the food value chain. Sullivan Higdon & Sink has undertaken an extensive multiyear mission to determine how and why consumers make food choices today and what will drive them in the future. FoodThink offers insights gleaned from this effort for marketers from farm to table.

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SOLUTIONS WE BRING TO THE TABLE

BRAND DEVELOPMENT

Strategic thinking. Deep research. Positioning that makes your product ripe for the picking. From seed to harvest, we have what it takes to make food brands right for the picking.

ACTIVATION CAMPAIGNS

A fully integrated approach and multichannel tactical know-how combine to create campaigns that create awareness, drive sales and create more reasons for fans to love them more than ever.

PACKAGE DESIGN

Whether your customers are browsing Google search results, your Amazon page or the store shelves at their local grocer, we design packaging that can help you turn shoppers into buyers.

MENU STRATEGY AND DESIGN

From America's Drive-In to street food from around the world, we craft mouthwatering menus that bring great food to life.

PRODUCT DEVELOPMENT

When it comes to crafting the finest food products, beauty is more than package deep. We're happy to develop, name and taste-test to ensure your products taste as good as they look.

BRANDS GOOD ENOUGH TO EAT

  • AMC Theatres

  • Cal-Ann Farms

  • Cargill Meat Solutions

  • Coca-Cola

  • Dairy Farmers of America

  • Dr Pepper

  • Granola Jones

  • Hemme Dairy, LLC

  • KC Wine Co

  • Shatto Farms

  • SONIC

  • Yeti Frozen Custard

  • Tribe Street Kitchen

  • Seaboard Foods

  • Christopher Elbow Chocolates

  • Twist’d Q

  • Lifted Spirits

  • Burgers’ Smokehouse

  • Snow Pops

FOCUS AREA

ANIMAL WELLNESS>

Brands that support animals from the backyard to the stockyard.